How can I track what’s being said about us at little or no cost?

Set up Google Alerts so you are alerted when your search term (your name, company name, product name etc.) gets a new mention on a website, in an article, blog post or forums.  You should also build in monitoring into your daily routine – checking for mentions on social media and in your key media, for example, and doing an old-fashioned Internet search.

In addition to Google Alerts, there are lots of free tools you can use monitor what is being said about you on social media.  I use Hootsuite and Tweetdeck (free versions) and here’s how to do a search on Twitter.  You can also search via #hashtags.

PR Advice 

If you need any further information or PR advice, please contact me or tweet Ellen Carroll.

For more PR tips visit PR advice and tips.

Contact Nellie PR for more information, and for a free, no-strings consultation, book a call with me.

Photo Credits: Ben White, Unsplash

Ellen Carroll

Ellen Carroll is a strategic PR and communication consultant. I provide PR training, mentoring and consultancy to help people and businesses to step out of the shadows with #PRthatPAYS

Find me on: Linkedin | Twitter

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