After securing a live interview on Working Lunch for Ann Stanley of Anicca Solutions – one of our PR clients – Nellie PR got to check out the Working Lunch studio and hang out in the Green Room at BBC Television Centre to watch the live interview unfold.  Here’s a link to Zoe Kleinman’s Working Lunch Pay-Per-Click introduction to the interview on the principles of pay-per-click.

The interview was broadcast live on Working Lunch.

The interview focused on the principles of pay-per-click (PPC).  Although only three minutes long, Ann got some handy hints across for businesses looking to try out pay-per-click (PPC) for the first time.

Working Lunch is BBC Two’s award-winning daily business, personal finance and consumer news programme. The programme has been on air since September 1994 and is presented by Declan Curry and Naga Munchetty.